Connexion Media Limited (ASX:CXZ), an innovator in the connected car market, has had its miRoamer radio and music service app accepted as a partner to the Car Connectivity Consortium’s (CCC’s) MirrorLink® Developer Fast Track program.
MirrorLink is the leading industry standard for car-smartphone connectivity and is designed for maximum interoperability between a wide range of smartphones and cars. It’s also the only OS-and OEM-agnostic standard for car-smartphone connectivity. Ultimately MirrorLink gives consumers freedom of choice and peace of mind when it comes to using their favourite devices in their favourite cars.
The MirrorLink Developer Fast Track accelerates apps on the path to MirrorLink certification. This benefits miRoamer by allowing Connexion direct access to technical support, inclusion in the CCC’s marketing and communications from the CCC, promotion of the app among CCC members and a potential reduction in test lab costs.
“Being selected by the CCC for this program reinforces our position as a global leader in connected car app development,” said Connexion Media CEO and managing director George Parthimos. “The technical and marketing support we will receive in bringing miRoamer to MirrorLink is invaluable and provides us with another excellent platform for the radio and music service.”
The MirrorLink Developer Fast Track identifies best-in-class apps that already work across mobile devices and show promise for working across a range of different vehicle head units with different control schemes. To achieve MirrorLink Certification, apps first must comply with regional driver distraction guidelines; the MirrorLink Developer Fast Track helps developers overcome this and all of the associated challenges in creating a more enjoyable and responsible connected-driving experience.
“The CCC welcomes Connexion to a growing team of MirrorLink Developer Fast Track partners, which now includes app publishers from all corners of the world, including Asia, Europe and North America,” said MirrorLink Evangelist Antti Aumo. “
miRoamer is an excellent example of the kind of app that will thrive in the MirrorLink ecosystem, and we are excited help Connexion bring miRoamer to MirrorLink’s global user base as quickly as possible.”
MirrorLink certified partners include Sony, Panasonic, Pioneer, Alpine and Volkswagen.